Company News

Gillette Takes a Stab at Beards

New Gillette Fusion ProGlide Styler is aimed at guys with facial hair.

Author Image

By: TOM BRANNA

Editor

Not content to own the traditional shaving market with its Gillette brand, Procter & Gamble is going after the 40% of guys who have beards, moustaches and other facial hair varieties. The new Gillette Fusion ProGlide Styler is said to combine the trimming expertise of Braun Gillette’s most advanced blade technology. It is equipped with a narrow trimmer to guide through tight spots, a Fusion ProGlide razor, three plastic trimming combs and a handle that enables a strong as well as fle...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters